Vestel, a leading Turkish multinational company, is renowned for its consumer electronics, household appliances, and information technology products, including televisions, white goods (such as refrigerators, washing machines, and dishwashers), air conditioners, and mobile devices. They also produce professional display solutions and LED lighting. Vestel exports its products to over 150 countries, making it one of the largest exporters in Turkey. The company has manufacturing facilities that cater to various international markets, emphasizing high production capacity and quality.
Adopt new Omni-Channel practices by increasing points of sale (physical and virtual) and the fulfillment options.
Prepare the ideal production-distribution-fulfillment planning practices for Omni-Channel differentiation.
The organization, the processes, the physical network all operate with a classical CPG/CE mindset.
Vertical silos, serial planning and reactive operations cannot achieve the target fulfillment performance.
Aligned tactical plans via an integrated S&OP process.
Automated demand and supply plans.
Automated multi-echelon inventory replenishment.
Fulfillment & transportation scope expanded to include last-mile delivery and installation service.
Common KPIs that focus on collaboration and end-to-end performance.
