Multinational Apparel Retailer
In-Season Inventory Management

DeFacto
23K Active SKUs
234K Active SKUs
450 Stores ​
670 Stores
4 Countries​
20 DCs in 16 Countries
8K+ Products​
50+ Marketplaces
3 DCs​
50 Countries

Defacto

Defacto, a prominent Turkish fashion retailer, offers a wide range of products, including men’s, women’s, and children’s clothing, as well as accessories, footwear, and home textiles. Known for its trendy and affordable fashion, Defacto caters to various styles and preferences, ensuring there’s something for everyone. The company operates in over 50 countries, including key markets in Europe, the Middle East, and North Africa. Defacto’s extensive network includes more than 650 stores worldwide.

Goals

Elimination of human dependency in the initial allocation, replenishment, and store-to-store transfers processes, and provide integrated and autonomous planning

Usage of best picked statistical methods and machine learning / AI algorithms to address store-level differences in customer preferences

Decrease stock-out and lost-sales while increasing the availability through smarter inventory management process

Provide technology to support fast growth with a small allocation team

Challenges

Fast growth fueled by addition of new countries, new store openings, and new warehouses

Disconnected processes requiring larger teams with the growing complexity of the network

Need to accommodate geographical differences in seasonality and product preference across the network

Need to maximize sell-through for short lifecycle fashion products through smart initial allocation and demand-driven replenishment

fast-fashion

Benefits

Rapid go-live in less than 4 months

Automation of initial allocation & replenishment processes

Scenario-based store-to-store transfer optimization to rebalance inventory across the network

Scalable platform supporting seamless growth across multiple countries

150M+ weekly recommendations

20% headcount reduction in allocation team
while expanding to 50 countries

0 %
user acceptance rate of daily recommendations
0 %
headcount reduction in allocation team

Solutions

quotation
5/5
AWS2

Solvoyo delivers state-of-the-art Supply Chain solutions in partnership with Amazon Web Services (AWS) to host our cloud infrastructure and accelerate the digital transformation journey of our customers with seamless scalability. AWS is a secure and reliable cloud services platform offering strong computing power, database storage, and other functionality to enable us to offer cutting-edge technology, and to grow along with our customers.